Introduction

Maximizing YouTube Video Campaigns

With YouTube's massive reach, you can use video campaigns to engage and convert motivated sellers through impactful visual and auditory storytelling. 

What You’ll Learn

  • The right settings and structure for your video ads campaigns.
  • High-level principles for creating effective and engaging video ads.
  • Targeting strategies for video remarketing and prospecting.
  • Appropriate conversion goals, bidding strategies and budget management.
  • Specific video campaign metrics to keep an eye on.
  • The list of channels for kids you 100% want to exclude from your targeting.
  • Troubleshooting and workflows for continual improvement.

Be notified when the full version of this chapter is released!